Effective Organizational Communication







0 Introduction (Eisenberg & Good all, 1997; Shockley-Zalabak, 2006)" as All human interactions are form of communication. Communication, as we have learnt, is the lifeline of an organization. Effective communication in business is vital to the success of an organization and its employees. Frequent communication means to keep everyone in the loop both in person and via technology. Historically, organizational communication focused almost exclusively on nodes defined as people who were members of specific organizations. People often feel that communication is as easy and simple as it sounds. GE's communication strategies or preferred means for. The best managers understand that successful communication is not linear. Being able to analyze a case, identify a problem, and suggest a correct solution makes a manager more effective. Formal communication is associated with the formal organizational structure of the company. Occupational summary for managers. These three directions establish the framework within which communication in an organization takes place. In other words, communication acts as organizational blood. An organization with a strong culture has common values and codes of. INTRODUCTION Determining or figuring out the level of importance of communication in any organization or even between people in their daily lives is fairly impractical. As well as being able to clearly convey a message, you need to also listen in a way that gains the full meaning of what’s being said and makes the. Career Insight. They are the voice of your organization, the messengers between upper management and employees. Working within a small organization presents several communication challenges. Organizations need to embrace and utilize two-way communication. The purpose of this study was to investigate effective change communication in the workplace by utilizing goal setting theory. Testimonials on this and other pages were accumulated over our 20 years of doing communication jokes cartoons from survey respondents who gave us permission to quote them with attribution. Communicate effectively in your organization - Welcome to Organizational Communication. it applies to all the phases of management in the organization. Organizational communication, or the sharing of organizational information, remains a vital and critical tool when trying to create and maintain a competitive advantage. Communication, as well as the organizational structure, is imperative for any organization to become successful. 0 Conference, which brings together staff from Google, Facebook, and Twitter with others to explore living wisely in our modern age. Case studies offer students the opportunity to explore critical incidents and develop effective strategies for resolution. Each manager needs to ensure that this communication is two-way. Classical theories focus on organizational structure, analyzing aspects such as optimal organizational performance plans, organizational power relationships, and compartmentalizing different organizational units. This article focuses on communication in the organizational structure. The key to organizational success, both for you and the organizations with whom you are involved, is effective communication. Regardless of which global strategic approach a management team decides to take, the one common mechanism required for proper execution of the strategic plan is an effective communication strategy. An organization with a strong culture has common values and codes of. According to their review of relevant research, Gray and Laidlaw (2004) demonstrated that communication satisfaction has been linked with other important organizational communication outcomes such as job satisfaction and organizational commitment. As well as being able to clearly convey a message, you need to also listen in a way that gains the full meaning of what's being said and makes the. It might seem obvious but many organizations miss this first vital step. Formal communication is associated with the formal organizational structure of the company. Organizational. Revolutionaries. All members within an organization will improve their communication skills if they follow the communication process, and stay away from the different barriers. Following You know right away when you see an effective chart or graphic. The purpose of this study was to investigate effective change communication in the workplace by utilizing goal setting theory. Getting the word out is certainly critical in the minds of those who believe an organizational revolution is necessary. Ability to take part in effective communication, which is characterized by skills and understandings that enable communication partners to exchange messages successfully. Effective communication skills are about conveying your message to others clearly. SEMANTICS Definition of words Choice of words COMMON BARRIERS TO COMMUNICATION 2. Poor communication in the workplace especially during change will inevitably lead to unmotivated staff that may begin to question their own confidence in their abilities. (A CASE STUDY OF ANAMMCO ANAMBRA MOTOR MANUFACTURING COMPANY LTD) ABSTRACT. The Principles of Effective Interpersonal Communication have emerged from the practice of mediation, and in particular, Community Mediation, which focuses on the nature and quality of relationships and how to resolve day to day issues of importance to those living or working in community with each other. Employers look for workers who can schedule and delegate these smaller tasks to themselves and other employees in order to stay on track with deadlines while. Facilitate effective communication in the workplace and keep in touch with stakeholders across the globe. For an effective communication to take place, it is necessary that the recipient of the message understands the message the way the sender intended. Teamwork requires co-operation, co-ordination and communication between members of a team to achieve desired outcomes. Let’s have a look at some of the reasons why effective employee communication has been gaining much importance in today’s organization; Effective Employee Communication Promotes good working environment. A key ingredient to developing effective communications in any organization is each person taking responsibility to assert when they don't understand a communication or to suggest when and how someone could communicate more effectively. In fact, effective organizational communication contributes directly to employee and organizational learning, an essential factor for competitive advantage. Most Popular Program Titles. Communication is paramount. You communication takes leadership, and to be effective, your communications should be adaptive. This way, the organization’s efforts are focused on improving products, services, and customer relationships. Effective communication between a company and its employees enables businesses to fully tap into the unique knowledge, insights, and talents of its people. Communication According to Organisational Structure: 1. Communication definition is - a process by which information is exchanged between individuals through a common system of symbols, signs, or behavior; also : exchange of information. Types of Organizational Communication Formal and Informal. They are examined from organizational perspectives. Communication that streams from employees at higher levels to those at lower levels in the organizational chain of command is referred to as downward communication. It seems so trivial, but if the communication process breaks down, everything breaks down eventually. Here, you have explained very effectively that is consistency+commitment+clarity that help me easy to understand. Ahmed Amin January, 21st, 2007 A. A lecturer from collage of Marine on Barriers to effective communication advises that, “If you are selling an item with twenty five terrific features, pick two or three important features to emphasize instead of overwhelming your receiver (ho-hum) with an information avalanche. Teamwork requires co-operation, co-ordination and communication between members of a team to achieve desired outcomes. หลักการและเหต ุผล การติดต่อสื่อสารเป ็นกระบวนการหน่ึงที่มีความส ําคญตั่อความส ําเร็จขององค์กร เนื่องจาก. • The four part model for all effective communication. Moreover, most of the organizational changes that NHS has faced have been structural. Organizational Communication And Unique Organizational Culture - The NHS has effective organizational communication, and unique organizational culture. If you communicate strategically and with purpose, you’re more likely to see all your employees working t a common purpose, toward shared organizational goals. Effective and efficient External Communication is one of the most important function, as it is the public face and voice of an organization. The grapevine is used to spread information bypassing the formal communication structure. How apparent or obvious is the organization's structure? How does the organization respond to failure or unexpected events? Models effective communication. “The evidence-based, low-technology teach-back technique can be the gateway to better communication and better understanding, and ultimately it can improve patient outcomes. Companions. Poor communication in the workplace especially during change will inevitably lead to unmotivated staff that may begin to question their own confidence in their abilities. For Interactive communication, all stakeholders involved in the communication can respond to each other in real-time. Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. EFFECTIVE COMMUNICATION 1. It aims to provide the necessary information about a job, a machine, a decision, an action taken, etc. Reap the benefits of effective organizational communication. In fact, organizational design encompasses much more than simply the structure: organization design is the process of aligning an organization's structure with its mission. In many situations, covered entities communicate with someone other than the person who is receiving their goods or services. It is an area that is most frequently complained about by employees during organizational change and daily operations. These trends, coupled with a growing distrust of public institutions, suggest that local governments have much to gain from effective communication with citizens about service delivery. org 43 | Page 33 % of the employees are working at the same department for more than 6 years, 22 % of them (for 4-6. organizational employees can be equated with learning the organizational culture. This is a shortened version of Quantisoft's Organizational Effectiveness Survey. Redundant Channels. Technical communication is an essential part of every organization’s competitive strategy. Effective employee communication in the workplace also provides the organization with numerous other benefits. Informal Communication. In that evaluation, we saw how impactful each interaction can be when an employee takes advantage of the unique opportunities in their everyday work. Effective communication. The study also found out that NHS has great managers and leaders who help it in achieving its objectives. It publishes articles that explore the processes, antecedents, and consequences of communication in a broad range of societal systems. And that's where communication becomes incredibly challenging. Without organizational. Principle of clarity, i. The key to organizational success, both for you and the organizations with whom you are involved, is effective communication. Job Interview and Career Guide define organizational skills as a set of skills that help a person to achieve her objectives in life. Effectiveness of communication is considered important in achieving an organizational goal is a thing that contributes to the profitability of the organization as entrepreneurial organization. It’s important to actively promote and foster healthy communication in all organizations. Effective Organizational Communication. The definition of communication II. Thus an organization’s structure must facilitate this effective flow of communication. Strategy is comminicated all the way to the front lines and successful practices are replicated across the organization. However, these communication barriers can be managed if you know and understand the challenges that exist when communicating and work to develop the skills of effective communicators. Role of Effective Communication in Organizational Case brief. The impact of effective communication. As part of the Communication Process, you can also receive feedback on the communications which have taken place to date and ensure that future communications are improved. Manage Passive. Did you know: We created Chava for our own team? We saw a need for better communication between our company and its employees and Chava was born!. COMMUNICATION Communication is inherent in informing processing. Effective communication skills allow us to develop influential techniques and reach a greater audience. Below is a good example of a non-conventional org chart of a flat (team/functional based) organization. Use these tips and resources to improve workplace communication via email, social media, IM, meetings, newsletters, and more. I have found in my work with organizations that the items listed above, information, no surprises, follow-up, consistency, and expectations carried out, are the major variables that increase trust in an organization. Laboni Ferdous. Some recent topics that we suggest on organizational communication are:. Structural groundwork must be laid to establish clear channels of communication. One book that follows its own rules is Strunk and White's Elements of Style, a short book which argues persuasively for clarity, accuracy, and brevity in the use of English. Leslie, chancellor professor of education at the College of William and Mary, notes that. On the other hand the bureaucratic organizational model creates problems with internal communication. Over time, the concept of effective communication has been associated with persuasive communication. The most effective communication techniques Table of contents. Effective communication helps to foster good working relationship between staff, which can in turn improve morale and efficiency in organizations. The direction (upward, downward, horizontal) messages travel through the networks in an organization. Effective communication is about more than just exchanging information. Communication in any organization is of vital importance to be able to express objectives, necessities, emotions etc. The manager in a hierarchical system becomes a link in the communication chain. Effective communication is a critical success factor in any effort involving two or more people. The best managers understand that successful communication is not linear. Career Insight. The Barriers to Effective Communication By Rupal Jain D. Competition, complex methods of production, large scale operations and specialisation in production functions have increased the importance of communication. Solution: Management must set and communicate the values hierarchy for the organization. Without effective communication, a manager cannot perform his obligations well. Organizational communication simply refers to communication that takes place in business environments. This kind of change requires commitment and practice. Organizational Effectiveness Surveys/Online Organizational Effectiveness Surveys are customized to meet your organization's specific needs. Successful and effective communication within an organization stems from the implementation of the communication process. You can have all the components of a great company—strong vision, good people, excellent processes and systems—but nothing will take flight without strong communication. I first considered editing a case study book on organizational ethics nearly a decade ago. In the social constructionist. Often, the benefits stretch beyond pure. Organizational communication is the process by which groups of people convey company goals and the way to reach them. Communication assessments are used to identify communication issues within an organization and reward good communication practices, prepare for storms sooner rather than later, and improve business and organizational performance. Effective Workplace Communication Strategies. Effective employee communication allows everyone to stay informed and work toward shared organizational goals. I was really unaware about the requirement of effective communication, but here I have completely learned about it. Effective communication in an organization increases productivity, decreases employee turnover and improves office atmosphere. Human barriers:. Teamwork and interactions exemplify lateral or horizontal efforts to communicate. Effective and efficient External Communication is one of the most important function, as it is the public face and voice of an organization. 4 Steps to Effective Marketing and Sales Communication. Six Key Elements in Organizational Design Organizational design is engaged when managers develop or change an organization's structure. Communication is the most precious thing for our every aspect of life. D) An effective communication process is more costly than other communication processes. The full extent of this effectiveness and. (Lawrence Robinson et al. Communication binds the organisation together and other systems cannot work without effective and efficient communication system. Prepared by Tawhidul Alam Program: Master of Business Administration (MBA) Subject: Organizational Behavior World University of Bangladesh Batch: 06. (A CASE STUDY OF ANAMMCO ANAMBRA MOTOR MANUFACTURING COMPANY LTD) ABSTRACT. Effective communication is crucial for working successfully with others. Focus on the Fundamentals of Effective Communication within an Organization Nov 28, 2018. effective communication does not guarantee success of an organization but in effective communication assure problem and very soon these problems will become a crisis. MORE BLOGS. One of the greatest challenges facing organisations today is retaining staff – and the challenges to effective communication in the workplace is a primary cause of employee turnover. C) An effective communication process increases timely, reliable information, leading to "information overload" during the decision making process. Just how do we start to write an internal communications plan and communications strategy? Increasingly Human Resources (HR) or Organizational Development (OD) teams are being asked to drive and deliver internal communications, but what is an internal communications plan and how do you go about writing and applying one?. Blending theory, analysis, and practice, this Eighth Edition provides an extensive introduction to major organizational communication issues, theories, and skills, enabling students to immediately apply the concepts presented. This includes not only effective methods for sharing what is pertinent but also a strategy that avoids the. Competition, complex methods of production, large scale operations and specialisation in production functions have increased the importance of communication. " organizational size will impact interactions, communication, and decision-making within the organizational structure. These three directions establish the framework within which communication in an organization takes place. As I said earlier, it is vital that standards be a living, breathing part of your organization. The majority of what looks like interpersonal conflict is actually communication breakdown. What Is the Field of Organizational Communication? Are you personable? Do you have strong communication and problem-solving skills? If so, you may be interested in a career related to organizational communication. How to Develop the Plan Take the following steps to develop an effective communication plan: Conduct a research-communication audit. Communication is revered to be the key to success for an individual, a team, an organization or in any relationship, work or personal. • Family communication focuses on communication patterns within nuclear, extended and blended families. Most experts on organizations, management and leadership, assert that effective communications is the foundation for effectiveness in any type of organization. Physicians may consider five steps for effective patient-centered interviewing as shown in Table 1. Following are the tried-and-tested techniques for improving organizational communication: Encourage Open feedback: If accurate information is the key to effective communication, then organizations should encourage feedback. Essential Types of Organizational Communication! A. Interpersonal communication takes place in the workplace whenever two or more people interact on a one-to-one basis or in small groups. Prepared for Ms. Effective Organizational Communication By James Gehrke | Submitted On January 09, 2007 Chris Argyris argues that the needs of a traditional formal organization and those of healthy adults creates conflict resulting in an unhealthy dependent relationship between subordinates and their leaders. 1% of the variance in knowledge management (F = 169. A key ingredient to developing effective communications in any organization is each person taking responsibility to assert when they don't understand a communication or to suggest when and how someone could communicate more effectively. Effective Organizational Communication Week 1-2 What I have learned from both week 1 and 2 in regards to having effective organizational communication is that in order to communicate effectively you have to understand that there are many different models of communicating. Use these 4 steps to get started: Step 1: Acquire support from leadership. This study confines to the impact of organizational structural variables on effective communication in organizations. COMMUNICATION TRAINING MODULE DR. However, there are a few non-costly ways. Through the interpersonal communication (communication between two or more people) process, people can exchange information, create motivation, express feelings or apply penalties for inappropriate behavior, all within the workplace (Robbins, et al, 2009). Such a communication is that which is associated with the formal organisation structure and the official status or the position of the communicator and the receiver. Regardless of what kind of organization is being considered, it is critical that they practice effective communication with the individuals providing financial backing to their operations, be they via charitable donations, traditional investing or shareholders. After all, announcements are an example of an employee communication activity that often requires a lot of time—and therefore costs the organization a lot of money (say, $9,374. Communication plays a fundamental role in all facets of business. The foundation for genuine employee engagement begins with extensive and effective communication both vertically and horizontally throughout the organization. Effective communication is what keeps internal processes running smoothly and helps to create positive relations with people both inside and outside the organization. This team should think through and define a process and purpose for better business communication management. What is effective communication? III. In the social constructionist. Choose the right communication channels Think about the types of stakeholders you have identified and consider what communication channels will be most effective for each type. That opened the path to corporate salvation under a new CEO whose dedication to effective. An organization with a strong culture has common values and codes of. Frequent communication means to keep everyone in the loop both in person and via technology. Throughout the course, you will keep a written record identifying criteria for effective organizational communication, describing and assessing your individual management communication style with regard to each of the criteria, explaining methods you will use to improve your style, and evaluating your efforts to implement the methods for. Organizational communication takes a strategic direction, it reinforces the mission of the organization, and achieves the organizations goals and objectives. He understands how it affects business communication. com reports that when a person uses inappropriate words while conversing or writing, it could lead to misunderstanding between the sender and a receiver. Lee Hopkins consults on social media strategy and is a leading social media consultant in Australia. In fact, it seems clear that communication is the key to all interpersonal activity. Whether a supervisor or regular employee at the organization, the. No organisation, no group can exist without communication. The study of organizational effectiveness has long been the province of those in the management sciences. What is Organizational Development? Organization Development (OD) is a complex strategy intended to change the beliefs, attitudes, values, culture and structure of organizations so that they can better adapt to new technologies, markets, and challenges. As an HR leader, be honest about how the business is performing. The exchange of information between two or more persons is defined as communication. Introduction. Importance of effective team communication. Likewise, effective or ineffective communication may impact our ability to satisfy the needs of love and belonging, and also esteem. 1) An effective strategy is deeply understood and shared by the organization. Effective Communication Skills 11 Introduction Effective Communication Skills So if we look at communication from another angle, it involves the perception of the information as much as the delivery of that information. This paper identifies the contributions made by effective organization communication. More specifically, it is the process by which meanings are perceived and understandings are reached among human being. Effective communication in the workplace is an essential part of any company's success. Managers also use Written Communication in form of letters, reports or memos wherever oral communication is not feasible. To achieve this teams should collaborate and define the process and purpose for better business communication management. In other words, communication acts as organizational blood. larger organizations, not smaller ones, find communication difficult due to size and complex processes. Specifically creating individual positions with each focused on a separate job or goal within the club allows for a time effective highly productive club. (Schein, 1990) The culture of organization has been affected by attitudes, norms and beliefs that lead to strong communication between. In business communication it's more than essential; it's a necessity. These are fields where it is vital to learn messaging techniques and communication best practices. Communicate effectively in your organization - Welcome to Organizational Communication. Effective Communication. Effective communication in an organization increases productivity, decreases employee turnover and improves office atmosphere. The problem of upward communication distortion was the focus. IBEC (Guideline 27) emphasize that effective communication and the sharing of particular information between management and employees is a fundamental prerequisite in organisational strategy to positively involve employees in the organisation in which they are employed. Find the top 100 most popular items in Amazon Books Best Sellers. For an effective communication to take place, it is necessary that the recipient of the message understands the message the way the sender intended. It aims to provide the necessary information about a job, a machine, a decision, an action taken, etc. Organizational culture is a set of shared values, the unwritten rules which are often taken for granted, that guide the employees towards acceptable and rewarding behavior. As an instructor of organizational communication, I was frustrated by two features that were lacking in most textbooks in the field. When we talk about effective writing, we often think first about elements like word choice, grammar and mechanics, and content or evidence. T he true task of leadership involves the ability to make change happen. Custom organizational communication research papers are custom written at Paper Masters for any topic or college course you need. To improve communication it requires that you understand your audience and what compels them to listen. So, the importance of flawless frequent communication has grown quite a lot in recent times. Why is it so important to communicate effectively? IV. This is a shortened version of Quantisoft's Organizational Effectiveness Survey. It is a subfield of general communications studies and is often a component to effective management in a workplace environment. For example, at the General Electric Corporation, Jack Welch in the mid-1980s, articulated GE's organizational goals as (1) to become the most competitive and (2) to become the most highly valued firm in the world. This way, the organization’s efforts are focused on improving products, services, and customer relationships. To communicate more effectively, it means doing these three simple things really well. The study of organizational effectiveness has long been the province of those in the management sciences. Employees significantly influence the outcome of any project. Organizational Communication. Many people equate organization design with an organization's structure: the words "lean" and "flat" are used to describe organization design as well as its structure. Following are the tried-and-tested techniques for improving organizational communication: Encourage Open feedback: If accurate information is the key to effective communication, then organizations should encourage feedback. Effective workplace communication is the leadership’s ability to communicate to the entire organization its Heart in an ongoing basis. Whether an organization is large , small or virtual , sharing information among its parts and with the outside world is the glue that binds the organization together. It also focuses on how poor communication regarding accountability and performance issues can negatively impact an organization and corrosive it can be on institutional accountability. He has appeared hundreds of times on radio and television interview programs to discuss mergers and acquisitions (how to manage and survive them), project management, sales, customer service, effective workplace communication, management, handling rapid personal and organizational change and other topical business issues. the organizational change management process: to ensure that tactics for addressing human reactions to change are fully integrated with other aspects of the implementation in order to achieve the full scope of objectives intended by the initiative. The direction (upward, downward, horizontal) messages travel through the networks in an organization. Â While it was also discovered that ineffective communication could lead to difficulties such as breakdown in communication, low morale, industrial conflict and low productivity. Once the image or idea is recognizably related to the organization, someone who sees the. Communication Within The Organization. This kind of change requires commitment and practice. organizational conflict. Choose the right communication channels Think about the types of stakeholders you have identified and consider what communication channels will be most effective for each type. Also, treat your people equally without playing any favoritism within the organization. The grapevine is formed by individuals and groups in an organization. Successful communication is a two-way street, allowing. Leadership is Defined by Traits and Actions Leadership theorists define leadership by The traits—key characteristics, personality, and charisma—leaders possess. In this step, management and project leaders set forth the overall vision of the organization. Laboni Ferdous. In this article, we will focus on the importance of communication at the workplace, besides having a look at some tips that help achieve good communication. Just what constitutes a ‘learning organization is a matter of some debate. This team should think through and define a process and purpose for better business communication management. To communicate more effectively, it means doing these three simple things really well. DEveloping effective Communication - DEveloping effective Communication Introducing Collaborative Annotations We are excited to bring a new twist to annotations: the ability to collaborate on them with other YouTube users. Organizations need to embrace and utilize two-way communication. A number of surveys (Davis & Miller; Holter & Kopka; Perrigo & Gaut) identify effective oral and written communication as the most sought after skills by those who run organizations. Background of the Study The Contingency Theory claims there is no best way to organize a corporation, to lead a company, or to make decisions. The barriers to effective communication can range from a noisy environment, a distracted coworker to a preoccupied mind; our lives are full of communication deterrents. The chart on the right shows a list of strategies that employers indicated were most or least effective, with the most effective on the top. Topics: Barriers to Effective Communication in your Organization & How to Overcome the Barriers. In industries with a high degree of risk, such as health care, effective teamwork has been shown to achieve team goals successfully and efficiently, with fewer errors. My name is Brenda Bailey-Hughes and I've had the honor of consulting with hundreds of organizations over the last 20 years to improve their internal and external communication strategy. A strong culture of communications and regular outreach to employees and key stakeholders is critical to preparing for and managing organization efforts. Effective communication is about more than just exchanging information. Effective communication is a critical success factor in any effort involving two or more people. Without communication, there is no leadership. Ability to take part in effective communication, which is characterized by skills and understandings that enable communication partners to exchange messages successfully. Worldview. Communication is the most precious thing for our every aspect of life. Directly, it also helps in increasing the employee's productivity. Studies have shown that for a change effort to be successful, communication is necessary, and that communication must be strategic and allow for both one-way and two-way communication. Characteristics of the Effective Leader By Marilyn Vojta, M. Demonstrated effective written verbal communication and interpersonal skills >>>CLICK HERE<<. Defining Organizational Communication How one defines organizational communication depends on one's view of the relationship between commu-nicating and organizing. Organizations need to embrace and utilize two-way communication. Organizational communication is the process by which groups of people convey company goals and the way to reach them. Organizational Communication Effectiveness. But, we know that becoming a great communicator requires skill and knowledge. Communication According to Organisational Structure: 1. Effective Organizational Communication. Communication as an element of organizational behaviour is seen through the group level as the independent variable. You can have all the components of a great company—strong vision, good people, excellent processes and systems—but nothing will take flight without strong communication. Thefollowing is a list of characteristics for any organization to examine andconsider. 1) An effective strategy is deeply understood and shared by the organization. For communication to be effective, the supervisor must understand and manage the potential variables that may affect these elements. To identify the problems of ineffective communication and to suggest and recommend possible solution so as to achieve a better communication network in an organization. You need to master oral and written communication to be an effective communicator for your organization. Writing Effective Emails. Communication plays a fundamental role in all facets of business. One of the most effective ways to improve organizational communication is to be certain that all employees, from the executive team down, have properly developed interpersonal communication skills. In an age of increased competition for talent, communication has become a strategic tool for employee engagement, satisfaction and retention. Find the top 100 most popular items in Amazon Books Best Sellers. Experienced communication professional with coordinating writer to prepare web content for a multi topic information site. Many people equate organization design with an organization's structure: the words "lean" and "flat" are used to describe organization design as well as its structure. When creating a communication strategy, there are two main elements an organization should consider: branding and the internet. little has addressed how effective interpersonal communication can contribute to a healthy lifestyle in both the personal and professional life of the individual nurse. There are four types of organizational communication: formal and informal communication, directional communication, internal and external communication and oral and written communication. COMMON BARRIERS TO COMMUNICATION 1.